87% of Businesses Now Use Video Testimonials—Here’s What That Means for Trust, AI Visibility, and Conversion in 2026
Two years ago, video testimonials were a competitive advantage. In 2026, they are becoming a baseline expectation. According to Vidlo, video testimonial collection software, 87% of businesses now feature video testimonials as part of their marketing strategy — a 21% increase over the last two years. That statistic isn’t just interesting. It’s structural. Because when…








